Smart lighting maker Lifx announced an upgraded version of the Lifx Z light strip kit-- one complete with native HomeKit support, with no need for a bridge device to add connectivity.
Lifx lighting strips do not need a hub device, since they connect directly to wifi. They also support Alexa and Google Assistant, are dimmable and support up to 16 million colours. Customers can divide the strips into 8 separate controllable zones for additional configurability, as well as pair them with other Lifx lighting systems such as the Tile panel or Beam rails.